[This post is an extract of this post on my blog.]
Online we interact and try to connect with folks we have never met and may never meet. At the heart of this tension is trust. The software/platform can help, a skype connection could help, but at the end of the day, even my “friend” will have to ask themselves, “what’s in this for me?” I think that’s our basic instinct. And certainly as things have tightened up financially, the “how does this impact the bottom line?” question is becoming more urgent.
So to summarize a simplified formula I would express it like this.
People [multiplied by] Platform [divided by] each Individual’s ability to express themselves during the connection [minus] Misses, misques, or clash of style that degrades the communication.
So a simplified social media equation might be written like this:
P x P / I – M = T [trust ratio of a connection/community]
Now available at cost ($10.99) as a t-shirt from Cafe Press.

@jmacofearth
permalink: http://bit.ly/socialmedia-formula
Posted in leadership, social media.
Tagged with media leadership, social media, social media formula, social media leadership, socialmedia, socialwiki, trust online, virtual team.
Attendees: jmacofearth, tracyshaun, rickb
The structure of the site(s) has been reversed from the current intro presentation.
Discussion: Tracyshaun said, “semantically I’d attend a wiki *social* and then go organize my thoughts at the social *wiki*”
The two sites fit together like this:
Wikisocial.org – is the wiki
Socialwiki.org – is the wordpress/community
The mediawiki platform will be used for the wiki. (the instance will up later today)
Tracyshaun will check with socialtext (where he works) to see if they would donate an instance of their platform for this project.
Virtual team meetings will be held weekly. Starting in January.
Next date: Wednesday, Jan 7, 2009
10am CST / 8am PST
Platform TBD
irc
aim-room
#socialwiki on twitter
LiveMeeting
AcrobatLive
Skype
something else on the blog
If you have ideas about the above discussion or virtual teaming chat systems you think would work best please post in the comments. The three of us are big fans 37 signals and would love to find a sponsorship there to use their tools.
Posted in leadership.
Tagged with agile team, leadership group, standup meeting.
[this meeting has passed]
10AM CST / 8AM PST – WED December 17
The WikiSocial.org Last Standup Meeting of 2008
You must join the site and the link will be provided to subscribers. wikisocial@gmail.com if you need more information right away.
Time: 10AM CST. LiveMeeting links and an 800# will be shared to all members of the site who request them. I will be tweeting the event LIVE via @wikisocial and the twitter hash will be #wikisocial. So you are free to lurk with agility. ;-)
Standup summary will be posted after the meeting.
Hosted by: John McElhenney and Tracyshaun Ruggles
– Hope to see/chat/tweet you there…
@jmacofearth
Posted in standup meetings.
Tagged with agile chat, agile team, leadership meeting, standup meeting, tweetup, twitter standup, virtual check-in, virtual team, wikisocial.org.